Celebrate World Wine Day in style. Discover 6 legendary wine regions - Tuscany, Champagne, Bordeaux, Napa and more - and why business class is the only way to get there.

May 25, 2026

Every year on May 25th, the world raises a glass for World Wine Day - a celebration of one of humanity's oldest and most refined pleasures. At Privy Trips, we believe the journey to a great wine should be as extraordinary as the wine itself. Whether it's the rolling hills of Tuscany, the chalky caves of Champagne, or the sun-drenched vineyards of Mendoza beneath the Andes - these are the destinations worth flying business class for.

Tuscany, Italy - Where Brunello Reigns

Florence, Siena, the Chianti hills - Tuscany has long been the spiritual home of Italian wine culture. The region produces Brunello di Montalcino, one of the world's longest-lived reds, alongside Chianti Classico and the celebrated Super Tuscans that captivated international critics decades ago. Private cellar visits at estates like Biondi-Santi or Antinori offer vertical tastings across generations of vintages. Between pours, the landscape - cypress-lined roads, medieval hill towns, terracotta rooftops glowing at dusk - is a destination in itself.

What to taste: Brunello di Montalcino DOCG, Sassicaia, Tignanello Fly into: Florence (FLR) · Best time to visit: April – November

Champagne, France - Underground Cathedrals

Reims and Épernay are the twin capitals of the only region in the world legally entitled to produce Champagne. Beneath the city streets, white chalk cellars carved by the Romans and expanded by the great houses stretch for kilometres - a UNESCO World Heritage landscape. Exclusive access to Krug, Ruinart, and Dom Pérignon private cellars, millésime tastings poured by the chef de cave, and intimate visits to boutique récoltants-manipulants with single-village character make this one of the most singular wine experiences on earth.

What to taste: Krug Grande Cuvée, Salon Blanc de Blancs, Dom Pérignon Vintage Fly into: Paris CDG · Best time to visit: May – October

La Rioja, Spain - Architecture of Taste

La Rioja is where Tempranillo finds its highest expression, aged in American and French oak until it develops those signature notes of vanilla, tobacco, and old leather. But the region has reinvented itself architecturally too: Frank Gehry's titanium-cloaked Marqués de Riscal and Santiago Calatrava's Bodegas Ysios are buildings as extraordinary as the wines within. For those who want old-world tradition, the white walls and dusty bottles of López de Heredia's cellars have changed little since the 19th century.

What to taste: Marqués de Riscal Gran Reserva, CVNE Imperial, López de Heredia Viña Tondonia Fly into: Bilbao (BIO) · Best time to visit: September – November

Mendoza, Argentina - Malbec at Altitude

Over 1,000 metres above sea level, where the Andes cast long shadows across the vineyards and Aconcagua gleams on the horizon, Argentina's Malbec reaches its finest expression. The altitude, intense sunshine, and cold nights give the grape extraordinary concentration without sacrificing freshness. Zuccardi Valle de Uco, Catena Zapata's legendary Adrianna Vineyard, and Achaval Ferrer invite guests for barrel-to-barrel tastings and alfresco asado lunches with a mountain backdrop that no wine school can replicate.

What to taste: Catena Zapata Adrianna Vineyard, Zuccardi Valle de Uco, Clos de los Siete Fly into: Mendoza (MDZ) · Best time to visit: February – April

Napa Valley, USA - The New World Classic

After the 1976 Judgment of Paris - when California wines outranked the finest Bordeaux and Burgundy in a blind tasting - Napa Valley stepped onto the world stage and never looked back. Today Opus One, Screaming Eagle, and Harlan Estate carry price tags that rival First Growths. Yet Napa offers far more than prestige bottles: helicopter tours over the valley at golden hour, cellar dinners hosted by Michelin-starred chefs, and private blending sessions where you leave with your own personalised case.

What to taste: Opus One, Screaming Eagle Cabernet, Ridge Monte Bello, Stag's Leap Fly into: San Francisco (SFO) · Best time to visit: August – November

Bordeaux, France - The Undisputed Capital

Château Margaux. Pétrus. Mouton Rothschild. Le Pin. These are not merely wines - they are benchmarks against which all other fine wines are measured. The Médoc, Saint-Émilion, and Pomerol offer three entirely different expressions within an hour's drive. The city of Bordeaux itself, a UNESCO World Heritage site, is home to La Cité du Vin, one of the world's great wine museums. En primeur week each spring transforms the region into the most glamorous gathering in the wine calendar.

What to taste: Château Pétrus, Château Margaux, Le Pin, Château d'Yquem Fly into: Bordeaux (BOD) · Best time to visit: April – October

Why business class makes all the difference

When the purpose of your journey is wine, it would be a shame to begin with a plastic cup at a departure lounge bar. Business class on the right airline turns the flight into the first tasting of your trip - curated wine lists assembled by in-house sommeliers, Vintage Champagne on ice, and a flat bed waiting between pours on long-haul routes. Airlines like Lufthansa, Air France, Singapore Airlines, and Cathay Pacific are known specifically for the quality of their business class cellars.

At Privy Trips, we book the flights that complement the destination - and build the rest around them: private estate access, vineyard hotels, and a personal sommelier guide from arrival to farewell toast.